Today marks the official registration of Anarkid being trademarked in the United States.
While Anarkid’s branding has been trademarked in Australia and New Zealand since it’s birth in October 2013, a need to extend the trademark internationally was recognized with the growth of Anarkid in USA over the last few seasons.
Trademarks provide important protection for retail partners and end customers by making brands ultimately responsible for their products and services. In a crowded marketplace, trademarking also allows customers to distinguish Anarkid from competitor brands and potential counterfeits.
Anarkid is proud of its stringent quality control, ethical manufacturing and safety testing so that parents around the world can be confident with their purchase.